The three Popeye's Chicken & Biscuits restaurants in Fresno will soon become Popeye's Louisiana Kitchens.

This story says the Atlanta-based chain is changing is name to "reposition the fried-chicken specialist as more of a Louisiana generalist." I'm not entirely sure what that means, but sounds like Popeye's -- whose sales are sagging -- is trying to set itself apart from other fast food restaurants, reminding customers that its chicken is marinated for 12 hours.

I wonder how long it will take people to start using the new name.

Remember when Kentucky Fried Chicken became KFC? Apparently KFC is letting some of its franchisees change the name once again. They may rename the restaurants Kentucky Fried & Grilled Chicken as the company tests new non-fried items.