The company that launched Claudia Schiffer and Anna Nicole Smith to stardom is coming to Fresno.

A Guess jeans store will open in Fashion Fair mall this fall.

Read more details in this coming Monday's Word on the Street in the Bee's business section.

The company has long sold its denim line in department stores and began opening its own stores in recent years. If you've got some reading time, check out this story about how the company was tanking several years ago but rebounded by shifting to high-end denim.