July 30, 2008

arrow Did they just say Fresno on NPR ... again?

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For the second time in a week, NPR has uttered our fair city's name. Wednesday night's "All Things Considered" broadcast reported that Fresno is among five cities that have a large percentage of TV watchers who only receive an analog signal.

Why is that significant? Turns out that in February, the FCC is making a mandatory nationwide switch to digital. Right now, the country's only test market is Wilmington, N.C., where the story takes place.

Here's where we come in:

The watchdog group Consumers Union, publisher of Consumer Reports, says the FCC should test elsewhere.

"The most highly impacted parts of the country happen to be in the Midwest and more rural areas," says Joel Kelsey, a policy analyst for Consumers Union. He says that's where there's a high concentration of analog viewers.

Kelsey applauds Wilmington for volunteering to go first, but says the FCC should focus on Minneapolis, Dallas, Houston, Salt Lake City and Fresno. He says more than 20 percent of those cities' residents will need to buy a converter box, a new TV or switch to satellite or cable to get a picture after the nationwide switch in February.

Interesting.

(By the way, Fresno is mentioned at the 4:07 mark of the 5:37 clip.)

10:11 PM | | Comments (0)



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